Lebara has started distributing its prepaid Sim cards via 215 manned Shell gas stations in the Netherlands. Lebara calls it this a logical extension to its distribution, as it had already been possible to buy Lebara prepaid calling credit at Shell petrol stations. The packages with a prepaid Sim card are free.
Category Manager Non Food, Merel Vis, of Shell Nederland: “It was already possible to buy Lebara prepaid calling credit at Shell petrol stations, so offering prepaid SIM cards is a logical next step for us in the collaboration. By now also offering the Lebara SIM cards, we give our Shell customers quick and easy access to mobile calls and internet.”
Eelco Gijze, Commercial Director of Lebara: “We are extremely proud that Shell has chosen Lebara as a provider of prepaid SIM cards in the displays of its petrol stations. Prepaid offers a lot of freedom for consumers who want to make cost-conscious mobile calls and use the internet without taking out a subscription. The availability of prepaid SIM cards at Shell petrol stations makes this even easier to reach.”
More than 3 million people in the Netherlands use prepaid every day, a market where Lebara has been the leading provider for more than 20 years. More than 800,000 Lebara customers are now using subscriptions and prepaid on the best tested network of KPN at favorable rates.
Lebara Group is a telecommunications company providing services using the mobile virtual network operator (MVNO) business model in the United Kingdom, France, Denmark, the Netherlands and Germany. Lebara provides pay-as-you-go and contract based mobile SIM cards in these countries, and its brand is also used under license in four other countries.