Lidl may introduce its own payment solution as it conducts trials in Spain. Lidl plus
The discount grocer confirmed in an email to InternetRetailing that it was evaluating how customer payments might be integrated into its existing mobile app Lidl Plus through the tests.
Lidl Plus is a mobile phone app (available on iOS and Android), which you can use to save you money, see your past purchases and browse in store deals and leaflets. Upon signing up, you are given a personalised QR code for your profile, which when scanned at the till, gives you money off with digital coupons.
The tests are taking place in some Spanish stores, with a full announcement expected when it is rolled out across all of them.
Lidl did not specify how many stores or how the app worked in a technical sense. A possible format is that customers add a payment card to the application and then pay through their device’s near-field communication.
The Lidl Plus app is currently available in Austria, Denmark, Spain, Poland and certain regions in Germany. It includes a digital loyalty card and provides easy access to discounts and promotions.
Other retailers are already cooperating with different providers. The drugstore DM recently announced that it is working with the payment service provider Alipay. Aldi does not want to become a payment service provider, Instead, their customers can pay with Apple Pay and Google Pay.
Use the new Lidl app for iPhone and Android to explore all of our current and upcoming offers wherever you are at the touch of a button. The app now has a new Country Selection feature which means app functions and information can be accessed for stores throughout Europe.