Telus-owned Koodo Mobile launched Easy Roam last fall, the company’s daily roaming feature, allowing customers to use their existing Canadian plan while travelling abroad.

With Easy Roam, you only pay for the days that you choose to use your phone while travelling. Easy Roam will be activated when you make or answer a call, send a text, or use data, and will be valid until 11:59pm in the time zone you are travelling. But if you don’t do any of these things, you won’t be charged! It’s that simple.

The price of Easy Roam was $7 per day in the U.S. and $10 per day internationally.

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But since its launch 10 months ago, Koodo has increased prices, notifying customers via text message.