Powered by India online travel agency Cleartrip, Amazon has begun offering domestic flights in India.
Airlines such as Vistara UK, GoAir, SpiceJet, and Indigo were among the carriers offering flights through the service, which offered up to 2,000 rupees ($28.50) cash back on bookings. Amazon customers would see the rebate in their Amazon Pay balance within 48 hours, according to Amazon.
Amazon, through partner Cleartrip, was offering a New Dehli-Mumbai roundtrip with Vistara UK May 21-24 for 10,841 rupees ($154.46) with a 3.78 percent booking fee of 410 rupees ($5.84). The cash back offer should be attractive for Amazon users. Without it, the Amazon airfare didn’t seem like a steep discount. Sastiticket.com was showing the same itinerary for 10,290 rupees ($146.41) on Friday morning in India.
Amazon can potentially have a large impact in travel, both from a booking and advertising perspective. However, if and when Amazon expands its footprint in travel, it won’t be displacing the big players anytime soon.
With all the services, from electronics to groceries and perhaps pharmaceuticals, available on Amazon.com and through its app, adding travel could potentially make Amazon an even more ever-present superapp than it already is.