Rijeka’s Jadran Hoteli to be Croatia’s First Tribute Portfolio Hotel by Marriott
Get ready for a new hospitality experience in Rijeka! Jadran Hoteli Rijeka, formerly known by that name, has signed a landmark agreement with Marriott International. This partnership will see the renovated hotel reopen as the first Tribute Portfolio property in Croatia. Tribute Portfolio Hotel by Marriott Croatia
Tribute Portfolio is a collection of unique hotels under the Marriott International brand, each celebrating its individuality and local character. This strategic move positions Jadran Hoteli Rijeka to not only elevate its guest experience but also become a significant player in Croatian tourism.
“This collaboration signifies a major milestone for hospitality in this region,” said [insert quote from a Jadran Hoteli Rijeka representative, said Kristian Šustar, CEO. “We are committed to providing exceptional experiences for travelers visiting Croatia, and this partnership allows us to reach new markets while staying true to our heritage.”
Marriott Flair Meets Rijeka Charm: A Unique Blend Awaits Tribute Portfolio Hotel by Marriott Croatia
The newly renovated hotel, expected to open later in 2024, will boast 70 rooms offering a perfect blend of tradition and contemporary design. Guests can anticipate the high standards of service synonymous with Marriott International, along with unforgettable experiences that capture the essence of Rijeka.
Sharing her enthusiasm, Silvija Lovreta, Vice President of Development for Central and Southeast Europe at Marriott International, commented, “We are delighted to partner with Jadran Hoteli Rijeka to introduce the Tribute Portfolio brand to Croatia. Together, we aim to introduce travelers to this global family of distinctive hotels, all united by a passion for captivating design and vibrant social scenes.”
Rijeka’s mayor, Marko Filipović, also expressed his satisfaction with this development, highlighting the arrival of a second international hotel brand in the city, following Hilton. He believes this collaboration will significantly contribute to promoting Rijeka as a must-visit tourist destination.
Jadran Hoteli Rijeka Leads the Charge: Partnering with Marriott for a Transformed Future
The partnership between Jadran Hoteli Rijeka and Marriott International highlights the growing desire for international hotel brands in the region while confirming the continuous expansion within the Marriott portfolio in Croatia. This cooperation will significantly contribute to the diversity and quality of the tourist offer of Kvarner, as well as the whole country.
Jadran Hoteli Rijeka, owned by the Gold Tree Group and Gold Tree Hospitality companies, and in partnership with the WH Europe investment group, is the leading hotel group in Rijeka and the wider urban area. They manage six hotels with over 730 accommodation units and a campsite with 300 plots of different categories. Some of their facilities have been operating continuously for over 135 years.
With the arrival of the new owners, an ambitious strategic plan has been formed and is in the initial stage of implementation, aimed at transforming and upgrading the portfolio, as well as continuous growth and development, and new acquisitions. They recently acquired the Grand Hotel Bonavia, which was the first important step in their vision of strengthening the development of Rijeka as an established tourist destination.
Marriott in Croatia
Marking a milestone in Croatian hospitality, the first standard Marriott hotel in the country opened its doors in summer 2019. Located in Split, the Courtyard by Marriott occupies a prime location within the Dalmatia Tower, the then-tallest building in Croatia. This 4-star hotel boasts stunning panoramic views of the city and the Adriatic Sea from its floors on levels 16 to 26.
The Opatija Marriott Hotel, which will be opened in late 2024, will join Marriott Bonvoy’s existing portfolio in Croatia’s key tourism and business destinations, which includes the Westin Hotel and Sheraton Hotel in Zagreb, as well as the Sheraton Dubrovnik Riviera, Le Meridien, Lav, Split, and the above mentioned AC by Marriott Hotel, Split.
The arrival of the Tribute Portfolio Hotel in Rijeka marks a new chapter for Jadran Hoteli Rijeka and the Croatian hospitality industry. With its focus on exceptional experiences and embracing local character, this hotel is poised to become a favorite destination for discerning travelers visiting Croatia.
