Are you ready to test your nerve, skill, and strategy just like the players in Netflix’s global phenomenon Squid Game? This spring, London welcomes Squid Game: The Experience — an electrifying, real-world adventure where you become part of the action.
Following sold-out runs in New York, Seoul, Madrid, and Sydney, the experience lands at Immerse LDN, an all-new venue at the iconic ExCeL London Waterfront. And trust us — this is no ordinary attraction.
It’s Squid Game, but you’re the main character.
What Awaits You
Dive into a pulse-pounding 60-minute game sequence featuring five faithfully recreated challenges:
⭕ Memory Steps – cross a high-tech glass bridge by recalling the correct six-square sequence
⭕ Marbles – throw your metal boule as close as possible to the target ball (the cochonnet) while knocking your opponents’ boules away
⭕ Rope Game – pull with all your strength in a blind tug-of-war! Teams of eight battle against an unseen opponent
⭕ Red Light Green Light – Red Light: Freeze! Green Light: Go! Make it to the other side as quickly as you can without getting caught by Young Hee
⭕ Chair Game – when the signal stops, make sure you’re in a chair because if you’re left without one, you’re out
Each game tests a different skill: agility, memory, teamwork, and sheer nerve — but all within a safe, thrilling environment.
Expect your adrenaline to skyrocket… and your survival instincts to kick in.
Beyond the Games: A Korean Night Market
Win or lose, the experience doesn’t end with the final challenge. You’ll step into a vibrant Korean Night Market, buzzing with:
- Authentic street food and themed cocktails
- Exclusive Squid Game merchandise
- Photo zones recreating iconic series moments
Here, you can relive your victories (or defeats) and savor the atmosphere of Seoul without leaving London.
Tickets for Squid Game The Experience
There will be a box office on site. However, tickets may be sold out by the time you arrive at the event, so we highly recommend you book your tickets in advance in order to guarantee your spot.
Squid Game: The experience in London starts at £34.10 for standard admission, which includes entry to the immersive gameplay. For those seeking additional perks, the Premium Admission is priced at £45.10 and offers a keyring, complimentary coat check, a non-alcoholic drink, and a 10% discount at the retail store. Tickets for children (0–15) are £25.20.
Group bundles are also available, with special pricing for parties of 4 or more, making it an ideal choice for friends, families, or team events. Small Group Bundles (min. 4 tickets) are £33.75. Tickets can be purchased through the official site or via Fever.
Important Details
- Location: Immerse LDN, ExCeL London Waterfront, E16 1XL
- Duration: 60 minutes for gameplay, plus free time in the Night Market
- Age Requirement: Recommended for ages 13+; under-18s must be accompanied by an adult
- Accessibility: Fully wheelchair accessible
Tickets are selling fast — booking early is highly advised!
➡️ Secure your place here: Official Squid Game: The Experience
Getting There
- Tube: Nearest station — Custom House (Elizabeth Line / DLR)
- Bus: Routes 147, 241, 300, 325, and 474
- Parking: Limited on-site parking available (pre-booking recommended)
Are You Ready to Play?
Whether you’re a die-hard fan or an adrenaline junkie looking for your next challenge, Squid Game: The Experience is your chance to step into a living, breathing version of the hit series.
Will you survive?
Only one way to find out.
Green light… GO!