Andorra, a picturesque nation between France and Spain at the foot of the Pyrenees, is famed for its world-class skiing and spectacular scenery. Millions of tourists flock every year to destinations such as Grandvalira, one of the biggest ski resorts in Europe.

Building on this reputation as a premier ski holiday destination, UnionPay International (UPI), in collaboration with Andorran bank MoraBanc, is delighted to announce that all merchants who work with MoraBanc, both online and offline, can accept UnionPay Cards.

A Boon for Tourists and Locals Alike

This initiative is set to boost customer footfall and enhance Andorra’s appeal as a tourist hotspot. The ease of transactions afforded by UnionPay cards means that visitors can hit the slopes, indulge in retail therapy, or enjoy the local cuisine at the convenience of their preferred payment method. This groundbreaking partnership boasts exciting benefits for everyone involved. Here’s how:

• Effortless Transactions for Tourists: International visitors, especially those from China and Spain, can now enjoy the convenience of cashless payments with their UnionPay cards. Whether you’re indulging in retail therapy, exploring historical sites, or savoring the local cuisine, leaving your cash behind is no longer a concern.
• Enhanced Customer Base for Businesses: With UnionPay card acceptance reaching all MoraBanc merchants, businesses across Andorra can expect a surge in customer footfall. This is especially true for sectors like tourism and retail, where international visitors play a crucial role.

Leaders in Innovation: A Shared Vision

Both UPI and MoraBanc are industry leaders committed to driving positive change. Let’s delve into their perspectives:

• UnionPay International: Expanding Horizons: As Yang Shengliang, Deputy General Manager of UPI’s European Branch, emphasizes, this partnership aims to significantly increase tourist arrivals in Andorra. UnionPay cardholders will now have the freedom to pay seamlessly, using traditional or contactless methods, or opting for online transactions.
• MoraBanc: Prioritizing Customer Value: Wiro Martin, Marketing and Communication Director at MoraBanc, highlights the agreement’s focus on offering clients cutting-edge services. He sees the introduction of UnionPay as a positive step for Andorra’s commercial and tourism sectors, further solidifying the country’s position as a global travel destination.

A Global Commitment to Streamlined Payments

UnionPay International is a powerhouse in the global payments arena, constantly striving to provide secure and user-friendly experiences for its ever-expanding cardholder base. The launch of UnionPay services in Andorra is a testament to this commitment. It simplifies the payment process for travelers worldwide, boosting the global tourism industry as a whole.

About MoraBanc

The MoraBanc Group, a family-owned Andorran financial powerhouse, boasts extensive experience in managing wealth for individuals, families, and institutions.

About UnionPay International

UnionPay International (UPI) is focused on the growth and support of UnionPay’s global business. In partnership with more than 2600 institutions worldwide, UnionPay International has enabled card acceptance in 183 countries and regions and issuance in 82 countries and regions.

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