Play, one of Poland’s leading mobile network operators, focuses on a new level of convenience – now the operator’s customers can fully purchase a prepaid starter online, register their number, and receive a virtual eSIM card. Play prepaid eSIM Poland

A transparent offer selection, fast transaction, and number activation via QR code—without visiting a store or dealing with unnecessary formalities. Customers choosing the Play Prepaid offer with eSIM will also be able to take advantage of promotional packages for calls, SMS, MMS, and internet. Thanks to the operator’s new service, customers can purchase a new prepaid number and register it online, then activate it using eSIM technology.

Order in a few clicks

The process is intuitive and requires only a few steps:

• After selecting a package on the play.pl website, the customer can verify their identity via the mojeID service (by logging in to online banking).
• Then they pay for the starter using one of the available online payment methods.
• Once the payment is completed, a QR code will be sent to the provided email address, and scanning it will immediately activate the Play Prepaid offer on a device that supports eSIM.

Flexible packages with attractive promotions

As part of the Play Prepaid offer, customers can choose from four different packages that include unlimited calls, SMS, MMS, and mobile internet (in Poland and the EU).

Additionally, for the packages with the largest data allowances—namely the XL 5G package (60 GB/month) and XXL 5G package (200 GB/month)—Play has prepared special promotions:

• XL 5G Package (60 GB/month) for 45 PLN/month with two months for the price of one. Additionally, with the extra GB promotion, customers can get up to 5720 GB over the year (200 GB to start and 12×460 GB with the XL package).
• XXL 5G Package (200 GB/month) for 50 PLN/month with three months for the price of one. Customers can also activate the extra GB promotion and enjoy up to 9900 GB over the year (300 GB to start and 12×800 GB with the XXL package).

Final thoughts about Play prepaid eSIM service in Poland

Play’s move to offer a fully online prepaid eSIM experience is not just a step forward for its customers—it’s a signal of where the European mobile market is heading. Compared to its domestic competitors like Orange and Plus, which still rely heavily on physical starter packs and in-store registration for prepaid users, Play is clearly leaning into the growing demand for digital-first telecom experiences. Globally, this shift mirrors developments seen in markets like Germany and the UK, where operators such as Deutsche Telekom and EE have begun offering eSIM support but often limit the functionality to postpaid or business plans.

Play Poland distinguishes itself by bringing prepaid users—who traditionally face the most friction—into the eSIM ecosystem with end-to-end online onboarding, identity verification (via mojeID), and nearly instant activation. This aligns with broader industry trends reported by GSMA Intelligence, which forecasts that eSIM smartphone connections in Europe will exceed 300 million by 2025, driven largely by convenience, flexibility, and environmental considerations. Play prepaid eSIM Poland

Meanwhile, digital-native eSIM providers like Airalo or Nomad are capturing international users with app-based models but often lack the deep network integration and full-service parity that traditional operators like Play can offer. By blending the best of both worlds—network reliability and modern digital access—Play positions itself as a leader in user-centric mobile innovation within Central Europe.

If competitors fail to match this level of digital convenience, especially in prepaid, they risk losing a growing base of younger, tech-savvy users who expect mobile services to be as instant and seamless as streaming or shopping online.