CWT has unveiled TIM – short for Trends, Insights, and Metrics – a new AI-powered Analyst that enhances its Analytics reporting platform with conversational, follow-up interactions. This innovation enables users to explore travel data through natural, multi-turn dialogue, making complex insights more accessible and understandable.

TIM builds on CWT’s November 2024 integration of AI-driven search and visualization tools, which enabled users to analyze data using simple, natural language queries. Now, CWT takes that functionality a step further, evolving from one-off queries to dynamic, conversation-based analysis that mimics real human interaction.

“With TIM, we’re not just improving how users access and understand their data – we’re transforming the entire experience,” said Erica Antony, Chief Product Officer at CWT.

“This conversational AI Analyst makes it easier for users to explore complex insights in a more fluid, intuitive way, helping them uncover the ‘why’ behind the numbers – and ultimately, better understand the return on investment of their travel spend. It’s about equipping organizations with smarter, faster decision-making tools, without needing specialized analytics expertise or fluency in corporate travel terminology.”

By allowing users to ask follow-up questions and probe deeper into the drivers behind their data, TIM makes it simpler for travel managers to uncover actionable insights, and it also democratizes access to travel intelligence across the organization. Stakeholders in finance, sales, HR, and security teams can now independently access, understand, and act on travel data without requiring specialized analytical skills or familiarity with corporate travel terminology.

With TIM, users can:

• Engage in multi-turn, conversational queries to explore trends and outliers
• Ask follow-up questions to refine insights or shift perspectives
• Empower cross-functional teams with intuitive access to travel data

TIM is available as part of CWT’s Analytics reporting solution to all customers globally at no additional cost.

This latest innovation reflects CWT’s continued investment in making corporate travel management smarter, faster, and more user-centric—helping clients unlock the full value of their travel programs.

Final thoughts about AI travel data analyst & CWT

The launch of TIM positions CWT at the forefront of a growing trend in enterprise analytics: the shift from static dashboards to dynamic, conversational AI tools. While other major travel management companies like American Express Global Business Travel (Amex GBT) and BCD Travel have invested in data platforms, CWT’s integration of multi-turn, natural language interaction sets a new benchmark in user-centric travel intelligence.

Amex GBT, for example, offers Premier Insights, a strong visual reporting tool, but it lacks the fully conversational layer that TIM introduces. Similarly, BCD’s DecisionSource delivers robust analytics but still relies heavily on traditional data exploration workflows. What differentiates CWT is not just the use of AI, but how it democratizes access to insights—allowing stakeholders across finance, HR, and security to explore travel data without technical or industry expertise.

This aligns with a broader enterprise analytics trend noted by Gartner, which predicts that by 2026, over 75% of data stories will be automatically generated using augmented analytics techniques. TIM reflects this trajectory, moving from reactive data consumption to proactive insight discovery, and ultimately helping organizations make smarter, faster decisions with minimal friction.

By embedding advanced AI in a familiar, human-like interface, CWT isn’t just innovating travel tech—it’s redefining how enterprise users engage with their travel programs in a way that rivals haven’t fully realized yet.