Global Camping and Caravanning Market to Reach USD 117,647.7 Million by 2030
Camping is a great way to travel for those who enjoy the outdoors and seek adventure, offering a unique experience that is often more affordable and closer to nature than other forms of travel. According to a report by Grand View Research, the global camping and caravanning market is expected to reach USD 117,647.7 million by 2030, with a CAGR of 10.4% from 2023 to 2030.
The growth is attributed to several factors, such as the increasing availability of high-quality camping and caravanning products and services, the development of new technologies, and the growing interest in outdoor activities among consumers. The popularity of budget-friendly holiday options also contributes to market growth.
The increasing popularity of “glamping,” or luxury camping, offers more amenities and comfort than traditional camping. Glamping options such as yurts, tiny houses, and tree houses have become increasingly popular, particularly among younger and more affluent campers. Another factor contributing to the growth of the camping and caravanning market is the increasing availability and affordability of rental RVs and trailers. This allows more people to try out the camping lifestyle without the upfront cost of purchasing a vehicle.
The Recreational and Vacation Camp Segment Holds the Largest Revenue Share
The recreational and vacation camp segment holds the largest revenue share of 55.4% in 2022 and is expected to expand at the fastest CAGR of 10.2% during the forecast period, owing to the increasing trend of outdoor recreation and camping.
Towable Segment Dominates the Market
The towable segment dominates the market with a share of 87.3% in 2022 and is expected to lead during the forecast period, owing to its low rental cost, easy availability compared to the motorhome, and other technical advantages. The motorhome segment is expected to expand at a CAGR of 8.7% during the forecast period.
Europe Holds the Largest Market Share
Europe accounted for the largest revenue share of 59.0% in 2022 and is anticipated to expand at the fastest CAGR of 9.8% during the forecast period. On account of several factors such as a large number of campsites, a large number of international visitors/tourists, and an increase in tourism plus a growing trend towards more affordable and sustainable forms of vacationing. The growth of Europe’s camping and caravanning market is expected to continue in the coming years.
This is driven by the increasing demand for outdoor recreational activities and the convenience and flexibility offered by these types of vacations. According to the report by State-of-Industry, the U.K. was among the top international caravan and camping markets in 2018, recording a total of 58,933 visitors and Germany accounted for the highest spending of USD 95.0 million on camping activities.
North America accounted for the second largest market for camping and caravanning, owing to the availability of vast and varied landscapes, with a wide range of natural attractions such as national parks, forests, lakes, and mountains. This provides ample opportunity for camping and caravanning activities, as there are many different types of terrain and environments to explore.
Key Players in the Camping And Caravanning Market
The key players in the camping and caravanning market include Sun camp holidays, Hip camp, Inc., Recreation.gov, Harvest Hosts, MAKEMYTRIP PVT. LTD, EUROPEAN CAMPING GROUP, Camp nab, Thousand Trails, KAMPGROUNDS OF AMERICA, INC., and International Palamos.
Impact of COVID-19 on the Camping and Caravanning Market
The COVID-19 pandemic had a significant impact on the camping and caravanning market, with travel restrictions and concerns about social distancing leading to a decrease in demand. However, the market has recovered by 2022 as people look for safe ways to get away from home after the pandemic.
Partnerships and Strategies Adopted by Companies
Mergers & acquisitions, agreements, R&D activities, and expansions are the key strategies adopted by companies in the camping and caravanning market. For example, in November 2022, the Camping and Caravanning Club entered into a partnership with All camps and Euro camp-overseas campsite operators to improve members’ access to hundreds of campsites across the continent. Airstream, Inc. also announced an upgrade to its airstream travel trailer to a lithium battery system to improve vehicle performance in terms of weight, capacity, and longevity.