Cruise Demand Soars: 91% of Previous Cruisers Plan to Set Sail Again
Cruise Lines International Association (CLIA) has released results from a new consumer sentiment survey, showing the demand for cruise holidays continues to increase. cruise 2023
The survey was carried out with 4,500 domestic and international travellers.
It reveals that for UK passengers: cruise 2023
– 91% of respondents who have cruised previously said they intend to take a holiday at sea again, a 14% increase from 2019
– Of those who have never cruised, 72% are open to cruising, a 1% increase from 2019
– Of these two groups, 58% say they will book a cruise in the next two years
– 61% of respondents who have cruised previously said they later returned to a destination they had first visited via cruise ship. The Mediterranean and Caribbean are the most re-visited destinations.
Andy Harmer, CLIA UK & Ireland managing director, said: “With the crucial Wave booking period now well underway, 2023 is shaping up to be a very positive year for the cruise industry, so we’re thrilled to see this level of interest and demand from holidaymakers. The incredible array of cruise ships, destinations and onboard experiences means there really is something for everyone who is considering a sea getaway.”
The sentiment data is based on an independent, international survey of 4,500 holidaymakers in nine countries: the UK, France, Germany, Italy, Spain, the USA, Canada, Australia and Brazil. Some of the best cruises find here.
Cruise Industry demonstrates a commitment to pursuing net-zero carbon cruising globally by 2050
The 2022 report reinforces the cruise industry’s credentials as an innovator and early adopter of environmental technologies. Examples cited include the increasing number of vessels launching over the new few years that will be able to incorporate zero-emissions propulsion when available as well as the growing investment to equip ships to plug in to shoreside electricity where available. In fact, more than 15% of the vessels to be launched in the next five years will be equipped to incorporate fuel cells or batteries, and 85% of CLIA-member ships coming online between now and 2028 will be able to plug in to shoreside electricity, allowing engines to switch off at berth for significant emissions reduction.
President, and CEO, CLIA, Kelly Craighead said: “Innovation and engineering are at the heart of the industry’s vision for net zero carbon cruising. The cruise industry continues to lead the way by investing billions to incorporate new technologies, accelerate development of sustainable marine fuels—in particular, engines capable of using sustainable marine fuels—and enable shoreside electricity connectivity on existing and new ships. These are the fundamental building blocks for the decarbonisation of global shipping, and we are acting now for the future.”
Despite progress made, the report makes clear that a transition to sustainable marine fuels remains essential to achieving the maritime industry’s decarbonization goals and underscores the urgent need for governments to support research efforts to accelerate development of these fuels so that they are safe, viable and available for use at scale. To that end, CLIA is a supporting organization to the Getting to Zero Coalition’s Call to Action for Decarbonization of Shipping. This support is in addition to the leadership of its individual cruise line members and their partnerships with a number of other coalitions and organizations that are working to find critical decarbonization solutions.
