Elisa Estonia reports decline in use of roaming services
The warm and sunny summer months are over and the abolition of the state of emergency allowed people to enjoy the summer almost as usual. However, due to the risk of infection around the world, the domestic tourism sector was hit hard.
A comparison of Elisa’s roaming service statistics shows that in June, July and August this year, the number of tourists coming to Estonia fell by more than half, by a total of 54 percent. Mailiis Ploomann, Head of Elisa’s Telecommunications Services Division, said that during the summer months, the so-called Baltic bubble kept tourism afloat. “The only tourists with a significant number of visitors came mainly from Latvia and Lithuania, but also from Finland. The number of tourists from these neighboring countries fell by less than half, but according to Elisa, for example, there were already two-thirds fewer foreigners from Sweden.” elisa estonia roaming
Only a quarter of the usual traffic from other parts of Europe remained, and probably the biggest blow to tourism was the interrupted flight connection because Estonian tourists also had a similar pattern of behavior. “At times, it seems that the restrictions were done as a disservice to the economy because foreign tourists do not come to the country, but Estonians are still prone to travel,” the head of telecom services described the situation during the summer.
Unlike tourists from foreign countries, the travel of Estonians did not fall so low and mainly visited countries where it was possible and safer to go – Latvia, Greece, Tunisia, Belgium, Luxembourg, Finland, Lithuania and Norway. “Of the neighboring countries, Sweden was the most feared, where the number of passengers was only a quarter of the usual volume. Sun trips to Egypt, Turkey, Bulgaria or Spain were almost non-existent, and volumes dropped drastically, “Ploomann added.
In terms of months, the number of tourists traveling to Estonia has been declining since March, when a special situation was established. According to Elisa, most tourists came to Estonia in July, but Estonians themselves traveled the most in August.