Launching an eSIM business sounds exciting… until you realise there are dozens of ways to do it, each with a different level of effort, investment, and technical lift. The truth is simple: not every company needs to become a telecom operator to offer connectivity. And not every partner wants the same thing.

That’s exactly why Airhub created a multi-pathway B2B ecosystem — five partnership routes that fit businesses at very different stages of digital maturity. Whether you’re a travel agency that just wants to hand customers a simple QR or a tech startup ready to integrate APIs and build a full white-label eSIM company, there’s a model that meets you where you are right now.

Let’s break them down—pragmatically, honestly, and based on the actual partner flows you provided.

API Partner Program — For tech-savvy platforms that want full control and serious scale

If you’re building a travel, fintech, mobility, or lifestyle platform and you want connectivity to become part of your product experience—not just a link to another store—this is the model that makes sense.

The API Partner flow is clean and surprisingly low-friction:

1. Fill in the Join Form
2. Connect with Airhub’s API team
3. Integrate the API in trial mode
4. Fund your prepaid wallet
5. Launch your eSIM business online

What makes this path appealing is that partners get access to Airhub’s full product catalogue, global reach, and technical resources while still controlling their own UX, branding, and revenue structure.

This is also the only model that supports deeper customisation:

• Bespoke plans
• White-label experiences
• Regional or niche bundles
• Full integration into your checkout flow

And because Airhub provides real assets—brand kits, 24/7 support, API documentation, integration guidance, compliance information—startups can launch in days instead of months.

Best for:
Tech companies, OTAs, super-apps, fintechs, marketplace platforms, and anyone who wants full product ownership and long-term revenue from connectivity.

Avoid if:
You don’t have developers, or you want a ready-made storefront without building anything.

Affiliate Partner Program — For publishers, influencers, bloggers & travel marketers who just want to earn

Some partners don’t want to “run” an eSIM business at all—they just want to send customers to Airhub and earn money when a sale happens. That’s where the Affiliate Partner Program fits perfectly. Airhub B2B eSIM partner programs

It’s simple: Airhub gives you

• trackable URLs
• banners
• email assets
• promotional content
• channel promotion opportunities

…and you promote them to your audience.

There’s no integration, no back-end setup, no inventory, no risk. It is the lowest-effort way to participate in the growing eSIM economy.

The biggest advantage is the generous commission structure—you get paid for every successful referral without ever handling a customer, troubleshooting an issue, or worrying about activation.

Best for:
Content creators, travel bloggers, influencers, publishers, review sites, media outlets, and comparison platforms.

Avoid if:
You want your own brand presence, backend control, or recurring revenue from renewals. Affiliates can be profitable, but they’re not business-building.

Co-Branding Partner Program — For brands that want their own eSIM storefront without the technical headache

This is the model most partners fantasize about before they realise how expensive it is to build a telecom product from scratch. Airhub’s Co-Branding Program is the bridge between “just promoting eSIMs” and “running your own connectivity business.”

It gives you:

• A fully personalised eSIM eCommerce website aligned with your brand
• A complete backend admin to manage customers, inventory, billing, and partners
• Multi-currency and multi-language capabilities
• Priority support
• Marketing toolkits
• Channel promotion

There are two versions:

1. Co-Branding WITH Airhub eSIM API Suite

Perfect for partners who have no network relationships of their own.
You rely fully on Airhub’s global connectivity footprint, but the experience feels like yours.

2. Co-Branding WITHOUT Airhub eSIM API

Designed for partners who already have their own eSIM network deals.
They keep their backend supply but use Airhub’s storefront, admin platform, and brand integration tools.

This is as close as you get to running a full eSIM business without dealing with telecom infrastructure.

Best for:
Travel agencies, airlines, OTAs, mobility brands, hotel groups, lifestyle apps, loyalty programs.

Avoid if:
You need very deep customisation beyond what a storefront can give. In that case, go API.

Wholesale Partner Program — For high-volume sellers who want better margins and backend access

If your main priority is volume and discounts, this is your lane.

The Wholesale Partner Program isn’t about branding or UX control—it’s about economics. Partners get:

• exclusive discounts on eSIMs
• backend access for inventory and customer support
• tailored marketing materials
• channel promotion

This path is ideal for enterprises, distributors, or digital platforms that don’t want to integrate APIs but still want serious pricing advantages.

Best for:
Enterprise resellers, travel distributors, corporate travel platforms, aggregators, and companies with high-volume customers.

Avoid if:
You need a branded front-end or plan to integrate connectivity deeply into your digital product.

Voucher Partner Program — For retailers and travel businesses who want a physical or digital product to sell

The Voucher Program is surprisingly powerful and extremely practical. It allows retailers and travel service providers to sell eSIM vouchers like they would sell gift cards or mobile top-ups. Airhub B2B eSIM partner programs

Partners get tools for:

• voucher creation
• tracking
• redemption analytics
• inventory management
• POS and platform integrations
• regional customisation

This is ideal for businesses that serve walk-in customers or have in-person distribution channels.

Best for:
Travel agencies, retail chains, hotels, airports, electronics stores, convenience shops, tour operators.

Avoid if:
You need deep digital integration or plan to build your own UX. Vouchers are a distribution tool—not a digital product strategy.

So… which Airhub model is right for you?

Here’s the honest breakdown:

• Choose API if you’re building a product.
• Choose Affiliate if you just want to earn without overhead.
• Choose Co-Branding if you want your own eSIM storefront without engineering.
• Choose Wholesale if your focus is on pricing, margin, and volume.
• Choose Voucher if you serve walk-in customers or need physical/digital SKU distribution.

The beauty of Airhub’s ecosystem is that it doesn’t force businesses into a single rigid model. You can grow into more advanced routes as your business evolves. Many partners start as affiliates, move to co-branding once they see traction, and then upgrade to API or wholesale when they’re ready to scale.

The real win is that Airhub removes the complexity. No MNO negotiations. No telecom infrastructure. No compliance chaos. No provisioning headaches. Just global eSIM service delivered through whatever model makes sense for where your business is today. More details about each of these options are coming to Alertify soon…so – stay tuned! Airhub B2B eSIM partner programs