Swiss customers are least satisfied with roaming services
Lowest satisfaction with roaming swiss roaming services
Mobile plan users in Switzerland are particularly unsatisfied with roaming services. The average customer satisfaction rating for roaming is just 5.5 out of 10 points.
READ MORE: Switzerland an island for roaming costs ⋆
That is not surprising because although the costs of roaming have slowly declined year on year, they are still high.
Highest-rated service providers
Wingo received the highest average customer satisfaction ratings from survey participants. Wingo (a Swisscom brand) has an average customer satisfaction rating of 8.3 out of 10 points, followed by M-Budget (7.9 out of 10 points) and Swisscom (7.7 out of 10 points). Sunrise, Switzerland’s second-largest mobile service provider, took fifth place (7.5 out of 10 points) while the country’s third-largest service provider Salt took tenth place with 6.9 out of 10 points.
Young customers are less satisfied
Young adults between the ages of 19 and 25 years old rate their mobile service providers more poorly than other age groups. Average customer satisfaction in this age group across all service providers and criteria is 6.6 out of 10 points.
That is 0.8 points lower than the average across all age groups. Customer satisfaction ratings by young adults were lower than those of the total population for 13 of the 14 criteria surveyed. Only roaming received an average rating higher than that of the total population at 5.7 out of 10 points (0.2 points higher than the average across all age groups).
“Young consumers use their smartphone very intensively. For that reason, dissatisfaction among young adults should be a warning signal for mobile service providers,” according to Ralf Beyeler, telecom expert at independent comparison service moneyland.ch. swiss roaming services