As summer travel kicks into high gear, staying connected abroad has never been more essential—or easier. With eSIM technology becoming standard in most new smartphones and over 60% of devices expected to support it by the end of 2025, mobile users are quickly moving away from physical SIM cards in favor of digital convenience. Bouygues Telecom B&YOU eSIM

Tapping into this trend, Bouygues Telecom’s digital brand B&YOU has launched a game-changing new offer: the Summer Edition, France’s first 100% eSIM mobile plan designed specifically for international travelers. Priced at just €14.99/month, the plan includes a massive 150GB of data, with 40GB usable across more than 110 destinations worldwide—all with no long-term commitment.

The First 100% eSIM Travel Plan for the Global Explorer

With no physical SIM and fully digital activation, the B&YOU Summer Edition caters to the growing number of travelers embracing eSIM technology. As 60% of smartphone sales are expected to be eSIM-compatible by the end of 2025, this offer is well-timed to meet rising demand.

According to Bruno Duarte, Director of the General Public at Bouygues Telecom:

“Once again, B&YOU stands out with its simple, no-obligation, and competitively priced offers. This new Summer Edition package will appeal to travelers looking for good connectivity at a reasonable price anywhere in the world.”

Key Features of B&YOU Summer Edition

• 150 GB total data in mainland France
• 40 GB usable in over 110 international destinations, including:

  • Europe: Switzerland, Italy, Spain, Germany, Croatia, Norway, and more

  • Africa & Middle East: Morocco, Algeria, UAE, Tunisia, Senegal

  • Americas: USA, Canada, Brazil, Mexico, Argentina

  • Asia & Oceania: China, Japan, India, Malaysia, Australia, New Zealand

• Unlimited calls and texts from/to mainland France, Europe, and French overseas departments
• Fully digital: 100% eSIM – no physical card, no in-store visit
• No contract, cancel anytime
• Only €14.99/month, plus €1 activation fee and €5 cancellation fee

A Seamless, Digital-First Experience

This plan is entirely digital. Customers can subscribe online and receive a QR code to activate the eSIM instantly. That means:

• No shipping delays
• No SIM swaps
• Instant connectivity upon arrival

Ideal for travelers who want fast setup, clear pricing, and broad international coverage without the hassle of local SIM cards or unexpected roaming charges.

Countries Covered Bouygues Telecom B&YOU eSIM

The roaming allowance covers nearly 90% of where French travelers typically go, including:

• Europe: Portugal, Greece, Ireland, Iceland, the Czech Republic, Sweden, etc.
• Africa: Egypt, South Africa, Cameroon, Mauritius
• Asia: Thailand, Singapore, Kazakhstan, Pakistan
• Americas: Colombia, Bolivia, Dominican Republic, Puerto Rico
• Others: Russia, South Korea, Israel

(Full list available on bouyguestelecom.fr)

Who Is This For?

The B&YOU Summer Edition is perfect for:

• Tourists visiting multiple countries
• Digital nomads and remote workers
• Students studying abroad
• Frequent flyers need consistent, affordable connectivity

How It Compares

B&YOU’s Summer Edition eSIM plan is a bold, timely move that caters to modern travel habits. With broad destination coverage, a generous 40 GB roaming allowance, and a truly digital experience, it’s ideal for anyone seeking freedom, flexibility, and affordability on the road.

If you’re planning summer travel in 2025, this could be the best €14.99/month you spend.