Mobile roaming is going through a period of transformation. Permanent roaming traffic has exceeded all expectations thanks to the rise of M2M and IoT. While this creates a huge opportunity for operators, difficulty distinguishing between human and machine devices means fully monetizing M2M traffic has become a challenge.

Operators need to unlock insights from their network to accurately segment inbound IoT devices, optimize for a consistent quality of experience, and then better monetize roaming traffic to increase profitability. BICS’ Advanced Analytics solution makes this possible.

Today, the fundamental segmentation between human-type communication (HTC) and machine-type communication (MTC) in roaming is crucial. The communication types display very different usage and behavior characteristics in some scenarios, yet very similar characteristics in others.

How do you segment, target, and grow roaming revenues if you can’t tell humans from the machines?

BICS has therefore developed a solution to analyze the raw real-time signaling activity of roaming subscriptions across 2G/3G/4G networks and automatically classify each roamer’s activity as either MTC or HTC.

Every roamer, whether human or machine, generates signaling traffic data. It doesn’t matter if they use chargeable services or not; they have to communicate with the various network elements in order to roam—even silently—and this network-level communication happens more frequently and consistently than any other roamer activity.

BICS has built a unique machine learning model and utilized data science to train its model on billions of signaling traffic data records for known machines and known humans. This creates an autonomous classifier capable of identifying MTC and HTC, thereby categorizing roamers as being humans or machines.

This approach results in 100% of roamers being accurately classified, with 95% accuracy using only SS7 traffic data and 98% or greater accuracy with at least two technologies, such as SS7 and Diameter (s6a) or SS7 and GTP-C or SS7 and GTP-U and Diameter (s6a), as examples.

Why choose BICS Advanced Analytics?

Detect all M2M and IoT traffic

BICS’ Advanced Analytics solution provides unrivaled insight and data-led analysis. Existing rules-based classification technologies can only identify 60% of roamers and have a 24-hour delay in reporting. By combining insights from SS7, Diameter, and GTP signaling, BICS’ solution provides a complete view of all roaming devices, identifying them in real-time with 98% accuracy.

Take advantage of machine learning

Advanced Analytics constantly pulls data from the network and turns it into actionable insight, keeping pace with changing roaming patterns.

Unique industry expertise

BICS is at the heart of international connectivity, shaping the future of global communications. As a leading international carrier for voice and messaging, our extensive global footprint powers the growth of roaming in every region of the world.