As part of its commitment to empowering Iraqi youth, Zain Iraq has announced a landmark memorandum of understanding with KRAFTON Europe, the global powerhouse behind hit titles such as PUBG: Battlegrounds. This partnership underscores Zain Iraq’s dedication to meeting evolving consumer needs while embracing cutting-edge gaming and electronic sports technologies.Zain Iraq Gaming PUBG Krafton

The strategic MoU will launch collaborative initiatives and projects under the Zain esports brand to enhance player experiences and develop Iraq’s growing gaming and esports sectors. Both companies will explore delivering Krafton’s premium gaming portfolio to Iraqi subscribers, alongside organizing specialized activities and events tailored to the aspirations of the local esports community.

Krafton, established in 2007 as a South Korean video game holding company, oversees multiple game development studios focused on creating immersive and engaging gaming experiences for global audiences. Beyond PUBG, Krafton develops and publishes diverse gaming titles across PC, mobile, and console platforms.

About Zain Iraq Gaming PUBG Krafton

Zain Iraq is the leading telecommunications company in Iraq and a key member of Zain Group, the foremost mobile telecom innovator in the Middle East and North Africa (MENA) region.

The company’s strategy is centered on a deep understanding of the needs of both consumers and partners, placing them at the heart of every service and initiative. With a subscriber base of 19.7 million as of the end of 2024, Zain Iraq delivers advanced and tailored services through the country’s fastest and most reliable 4.5 G+ network.

As an integral part of the local community, Zain Iraq views partnerships, particularly with the youth, as a strategic priority embraced across the organization. Its commitment extends beyond telecommunications, with economic, social, and cultural initiatives designed to make a meaningful and sustainable impact. These efforts are embedded within its corporate sustainability program, aiming to uplift and empower communities.

Zain Iraq continues to operate with the belief that its customers represent “its Wonderful World.”

About KRAFTON

KRAFTON is a collective of studios, each possessing its own distinct creative identity. The team is dedicated to constant evolution and innovation, striving to develop new technologies and entertainment experiences that fans can interact with and enjoy for years to come. This commitment to progress reflects the power of KRAFTON—consistently delivering unparalleled creations driven by technology.