Mews, the industry-leading hospitality cloud, announces the acquisition of Clarity Hospitality Software Solutions. Clarity Hospitality Software Solutions (Clarity) was founded in New Zealand in 1992 to provide property and event management systems to upmarket properties and hotels. In 2016, Clarity opened its UK office and now provides its solutions and services to hundreds of hotel groups, event venues and independent hotels across APAC and the UK, managing thousands of rooms and maintaining a profitable business. FInd out more about Mews Hospitality technology solutions below.

Today, Mews is used by hundreds of hotels in APAC and the UK. The acquisition increases the presence of Mews in these regions as more hotels adopt its technology to revolutionize their guest offering.

Mews has experienced significant momentum over the last year, including a valuation crossing $1 billion, surpassing 75,000 hospitality staff platform users worldwide and increasing its customers in the UK by 42% and APAC by 16%.

Matt Welle, CEO of Mews, commented,

“We’re excited to partner with a team with deep industry knowledge who will help to continue transforming the industry across the world. This acquisition takes us one step further on our vision to build a truly connected network of hotels globally, and we look forward to working with even more customers in the UK and APAC who believe in a future of personalized hospitality, enabled by technology.”

Dougall Love, Owner and CEO of Clarity Hospitality Software, added,

 “For us, great hospitality technology is all about streamlining tasks to increase productivity, provide a top-class experience to guests and driving repeat and referral business, making for more efficient and profitable hospitality businesses. Mews truly shares our vision of providing remarkable guest experiences and we’re excited to continue supporting our customers with world-class resources as we join forces with Mews.”

Clarity Hospitality Software marks its 12^th acquisition.

Mews Hospitality Technology Solutions: Competitive Context

The acquisition underscores Mews’ ambition to be a dominant player in a highly competitive market. Key competitors in the hospitality cloud space, such as Oracle Hospitality, Cloudbeds, and RMS Cloud, will likely view this move as a signal to bolster their own regional strategies. The race to provide cutting-edge property management and guest experience tools is intensifying, with customer retention and innovation being critical drivers.

Synergies and Future Opportunities

1. Leveraging Clarity’s Expertise: Clarity’s established reputation for customer support and its deep understanding of regional market dynamics provide Mews with an opportunity to tailor its solutions to specific market needs, ensuring higher customer satisfaction and retention rates.
2. Expanding Ecosystem Connectivity: Mews’ vision of building a connected network of hotels globally is furthered by this acquisition. Enhanced integrations and partnerships with local hospitality groups could lead to the development of more robust ecosystems, driving long-term growth.
3. Capitalizing on Growth Momentum: With Mews already experiencing significant growth in staff users and regional adoption, the addition of Clarity’s portfolio amplifies its reach. This positions the company to capitalize on the growing demand for modernized hospitality operations, particularly in recovering tourism markets post-pandemic.

Broader Market Takeaways

Mews’ acquisition of Clarity reflects the increasing importance of scalable and adaptive solutions in the hospitality industry. As players like Mews expand their capabilities, smaller providers may face pressure to specialize or partner to remain competitive. Furthermore, this move highlights the growing significance of data-driven decision-making and guest personalization in shaping the future of hospitality technology.

About Mews

Mews is the leading platform for the new era of hospitality. Powering over 5,500 customers across more than 85 countries, Mews Hospitality Cloud is designed to streamline operations for modern hoteliers, transform the guest experience and create more profitable businesses. Customers include BWH Hotels, Strawberry, The Social Hub and Airelles Collection. Mews was named Best PMS (2024) and listed among the Best Places to Work in Hotel Tech (2021, 2022, 2024) by Hotel Tech Report, as well as World’s Best Hotel PMS Provider (2023) and World’s Best Independent Hotel PMS Provider (2022, 2023) by World Travel Tech Awards. Mews has raised $335 million from investors including Goldman Sachs Alternatives, Kinnevik and Notion to transform hospitality.

About Clarity Hospitality Software Solutions

Clarity Software Solutions (NZ) Ltd and Clarity Hospitality Software Solutions (UK) Ltd have sold, implemented, trained and supported the Clarity software solutions in the New Zealand and UK regions for over 20 years. Clarity customers include Hotel Management Groups, Exclusive Resorts and Independent hotels. Customers include Capstone, CPG, Brooke Serene, Bespoke, Peel Hotels management groups, Solitaire, Treetops, Kinloch and Delamore Lodges (New Zealand), Voli Voli resort (Fiji), Amanaki and St Therese Resorts (Samoa), Mar Hall, Craigellachie, Nailcote Hall, Carnoustie Golf Hotel and Spa (UK), as well as many independent hotels. Clarity is proud of its reputation for first-class support and customer communication that is the foundation of its long-term success.