As reported, the airline is also partnering with Hamad International Airport, Qatar Aviation Services and Qatar Duty Free to support the fight against breast cancer with a series of awareness events and giveaways throughout October.
The Bric’s kits are being presented to First Class and Business Class travellers on long-haul flights during October.
Made from vegan leather, the packs are available in two colour options: white with the breast cancer pink ribbon prints for female passengers and charcoal grey with pink accents for male passengers.
Both kits feature a zipper pull in the shape of the breast cancer ribbon and a ‘Support the fight & think pink’ band.
Breast Cancer Awareness Month
Qatar Airways Group Chief Executive His Excellency Akbar Al Baker said: “Qatar Airways is devoted to raising awareness on the importance of breast cancer, and will continue to highlight the significance of Breast Cancer Awareness Month by offering very special Bric’s luxury amenity kits to passengers in First Class and Business Class.
“Our annual campaign aims to increase the number of supporters who are dedicated to tackling breast cancer and creating positive change worldwide.”
Business Class bags contain socks, eyeshades, ear plugs and an organic range of products from Italy’s Castello Monte Vibiano Vecchio, an innovative and nutrition-centric olive oil company. The skin care range includes lip balm, hydrating facial mist, and anti-ageing moisturiser.
First Class kits are equipped with the same products but include an additional Night Recovery Cream as well as a Bric’s eyeglass pouch. The kits for women feature pink socks, eyeshades and ear plugs, while the men’s kits feature the same in grey.
Economy Class passengers travelling on overnight long-haul and all ultra long-haul flights are also offered limited-edition breast cancer awareness amenity kits. The bags feature pink ribbons and include eyeshades, socks, ear plugs, lip balm, toothbrush and toothpaste.
Qatar Airways launched a new line of Bric’s amenity kits in First Class and Business Class cabins earlier this year.
In the pink at Trinity
In related news, The Trinity Forum Opening Cocktail will turn pink, courtesy of hosts Qatar Airways, Qatar Duty Free and Hamad International Airport and Platinum Partner Diageo Global Travel.
The Opening Cocktail will be held on 30 October at the St. Regis Doha Hotel, with cocktails supplied by Diageo Global Travel.
The St. Regis pool will be coloured pink for the occasion while all delegates are being asked to wear at least one pink item with special prizes on offer. Diageo will offer Baileys Strawberries & Cream in pink glasses and two of the bars will be pink.
