Netflix launches mobile games for Android worldwide

Netflix is launching its first five mobile games, available to play in its Android app first and then to its app for Apple iOS devices in the coming months, the company said in a blog post and tweet. The games are available immediately for people with an Android phone or tablet: They’re listed in the Google Play store by title as individual downloads starting Tuesday, November 2nd. As of Wednesday at 10 a.m. PT, Netflix will start rolling out games within its Android app proper, so you won’t need to leave the Netflix app and can play them all in the same place.

Two of the games are based on the hit Netflix horror series “Stranger Things” and the remaining three are basic card or skill games: Shooting Hoops (Frosty Pop), Card Blast (Amuzo & Rogue Games), and Teeter Up (Frosty Pop)

The move is the latest, biggest step in Netflix’s effort to make video games part of its standard subscriptions. Netflix confirmed in July it would expand into gaming, starting with ad-free games for mobile devices like phones and tablets available on its existing service at no added cost to subscribers. The expansion represents its most meaningful move into a new kind of entertainment since it started streaming in 2007, and since it released its first original show in 2012.

All the details so you can start playing right away:

  •  Your Netflix Membership Is Your All-Access Pass 

All you need is a Netflix subscription — there’s no ads, no additional fees and no in-app purchases.

  • Available on Android Everywhere

Netflix mobile games are currently available on Android devices when you log into your Netflix profile:

  • Members on an Android mobile phone will see a dedicated games row and games tab where you can select any game to download.
  • Members on an Android tablet will see a dedicated games row or be able to select games from the categories drop down menu to download and play.
  • Players Around the World Welcome

Netflix mobile games are available in many of the languages we offer on service, so your games will automatically default to the preference set in your Netflix profile. If your language is not yet available, games will default to English.

  • And Yes, That Means Every Profile on Your Account

Members will be able to play games on multiple mobile devices on the same account. If you hit your device limit— we’ll let you know and, if needed, you can sign out of devices not in use or deactivate them remotely on Netflix.com to free up a slot.

  • Adults Only netflix games

We know how important child safety is to the parents, caregivers and guardians on our service. So these games are not available on kids profiles. If you’ve set up a PIN to prevent kids from having access to adult profiles, that same PIN will be required in order to log in to Netflix and play the game on a device.

  • No Connection? No Problem!

While some mobile games may require an internet connection, others will be available to play offline, to make those long trips and areas with bad Wi-Fi a lot more tolerable.

  • Netflix is Catering to Every Kind of Player

Just like their series, films and specials, Netflix wanted to design games for any level of play and every kind of player, whether you’re a beginner or a lifelong gamer.


The advent of gaming widens Netflix from its bedrock business of TV shows and movies as the world’s biggest subscription video service. As Netflix has grown, it’s long pointed out that its competition extends beyond the traditional TV and movie companies that go head-to-head with it now. The company has repeatedly called out gaming phenoms like Fortnite, as well as user-generated-video powerhouse YouTube, as some of its toughest competition because of the massive amount of entertainment hours they command worldwide.

And the gaming industry is an economic powerhouse. A surge in interest during the pandemic last year bolstered it into a bigger market than movies and North American sports combined. The global market for video games was estimated to be worth nearly $178 billion last year and is expected to eclipse $200 billion in 2023.

Netflix isn’t alone in this gaming expansion. Amazon, which operates Prime Video, has invested in Luna, its cloud gaming service and also has its own gaming studio. Google, parent of YouTube, has put money into its own Stadia game-streaming service. And Apple, which makes its own films and TV shows for Apple TV Plus, also widened into Apple Arcade.

But Netflix would be unique by making games part of its one and only subscription. Others offer their gaming services as standalone products, typically also in a bundle with a bunch of other memberships.

 

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